The park in the East of Spain was full. The problem wasn’t space, it was flow. Guests moved predictably, crowding certain zones while others stayed empty. We designed a new kind of AI-powered management system: a story-driven operating model that turns crowd dynamics into interaction.
Partnering with Secret Cinema on a major Universal RFP, we helped shift the logic of the experience. We designed a living framework for location-based entertainment, one built around rhythm, interaction, and repeatability.
A century-old federation nestled in the Dolomites came to us asking for a temporary exhibition. What they really needed was a way to make cooperation feel relevant again. We turned an anniversary into a permanent civic space, a place where the stories of collective work become something you can walk through, touch, and contribute to.
LEGACY ALIVE LAUNCHES ITS FIRST FLAGSHIP IN POMPEII, INTRODUCING A NEW FORMAT FOR IMMERSIVE CULTURAL EXPERIENCES WITH WARNER BROS. DISCOVERY AND MAXIMALL